BRAND MANAGER – Namib Mills 33 views

Key Responsibilities

• Provide strategic insights to the Marketing Manager to support the development and execution of brand strategies.
• Develop, present, and implement comprehensive brand strategies and brand plans aligned to business objectives.
• Identify, monitor and track brands market share, sales trends, and opportunities while managing risks.
• Develop, produce and implement advertising & promotions material.
• Develop and implement effective media strategies and executions to enhance brand visibility and engagement.
• Ensure consistent application of brand identity, logos, trademarks, and guidelines across all consumer touchpoints.
• Monitor and ensure all marketing activities are aligned with the overall brand strategy and positioning.
• Conduct bi-annual Usage & Attitude (U&A) research and leverage insights to inform brand strategies.
• Manage packaging development, design process, and on-press approvals with suppliers to ensure brand consistency.
• Plan and execute in-store sampling, promotions, and activations in collaboration with Trade Marketing.
• Manage product development process in collaboration with cross-functional internal and external teams.
• Analyse category performance, competitor activity, and market trends in collaboration with the Market Analyst.
• Develop and manage monthly social media strategies, monitor performance, and provide reporting insights.
• Manage the brands’ PR, CSR and communications strategies with agencies for the respective brands.
• Oversee all brand-related administration, including campaign documentation, reporting, and budget management.
• Develop creative briefs and campaign briefs for execution within approved brand budgets.
• Plan, coordinate, and manage brand events and activations nationally.
• Source and manage procurement of marketing materials required for campaigns, promotions, and events

Requirements

• Diploma and/or Degree in Marketing Management (NQF 5/6) with at least five (5) years relevant working experience.
• OR
• Relevant Qualification with at least five (5) years’ experience in brand execution, promotions and related administration
• Namibian citizen.
• Valid Code B driver’s licence.
• Excellent mastering of the Microsoft suite.
• Able to communicate well in written and spoken English and other Namibian languages.
• Must have excellent relationship management skills
• Must be willing to work overtime/weekends/extensive hours
• Must be willing to travel
• Must be a strong Brand Ambassador
• Highly focussed on delivering quality
• Results driven
• Detail orientated

How to Apply